In cooperation with our CSR-partners, who we call Cool Dogs, we make a difference to exposed children and their families.
As a company you can become a Cool Dog and receive experience based communication internally and externally, storytelling that strengthens your CSR-profile, creates relations and builds brands, and social change that lives out your values and strengthens the social bottom line.
Is your company interested in becoming a Cool Dog?
COOL DOGS 2018
Global marketing director Lantmännen Unibake
Quote after participation as a volunteer Hotdog Agent on the trip to India in 2011.
“Around us there are lots of good initiatives which all intend to create social change – many stories, destinies, actions that easily can get lost in the crowd.
Pølle are able to stand out and carry its good and special story for stakeholders, collaborators and the media with its directness, joy and breach of stereotypes.
Pølle literally opens doors which makes it possible to communicate the more serious messages in places where otherwise wouldn’t be possible. And in a way where cultural norms and unwritten rules partly can be shut out in favor of the projects.
Pølle can create involvement in eye level – meet us as the people we really are behind the nice titles or the poor conditions and trigger our curiosity. The meeting with Pølle is one of the experiences that lasts remarkably longer than the time it takes to eat the traditional Danish hotdog.”